Instagram News quizzes

I produced a weekly news quiz for WIRED's Instagram account, which evolved over my time there. Originally, the quiz was just the week's news in review, but I decided to focus on specific topics for the quiz. This provided an opportunity for direct engagement, as we asked our Instagram audience what quiz topics they wanted to see next. The quizzes were consistently the highest performing Stories on WIRED's Instagram.

 
1.gif
2.gif
3.gif
4.gif
5.gif
6.gif
7.gif
8.gif
9.gif
10.gif
11.gif
12.jpg
climatequiz_1.gif
climatequiz_2.gif
climatequiz_3.gif
climatequiz_4.gif
climatequiz_5.gif
climatequiz_6.gif
climatequiz_7.gif
climatequiz_8.gif
climatequiz_9.gif
climatequiz_10.gif
climatequiz_11.gif
climatequiz_12.gif
climatequiz_13.gif
climatequiz_14.gif
climatequiz_15.gif
beequiz_1.gif
beequiz_2.gif
beequiz_3.gif
beequiz_4.gif
beequiz_5.gif
beequiz_6.gif
beequiz_7.gif
beequiz_8.gif
beequiz_9.gif
beequiz_10.gif
beequiz_11.gif
beequiz_12.gif
beequiz_13.gif
1-IntroFORINSTA-WITH-GIF.gif
2-Q1.gif
2-Q1.gif
3-A1.gif
4-Q2.gif
5-A2.gif
6-Q3.gif
7-A3.gif
8-Q4.gif
8-Q4.gif
9-A4.gif
10-Q5.gif
11-A5-FORINSTA.gif
12-Q6.gif
13-A6.gif
14-Q7.gif
15-A7.gif
16-Q8.gif
17-A8.gif
18-Q9.gif
19-A9.gif
20-Q10.gif
21-A10.gif
 

 “Choose your own adventure” Instagram Story

I noticed WIRED had several different iPhone reviews across its site, so I worked with our design team to consolidate them and help aid our readers' decision making process using a flowchart style Instagram story.

iPhone Quiz IG Story 1.gif
iPhone Quiz IG Story 2.gif
iPhone Quiz IG Story 3.gif
iPhone Quiz IG Story 4.gif
iPhone Quiz IG Story 5.gif
iPhone Quiz IG Story 6.gif
iPhone Quiz IG Story 7.gif
iPhone Quiz IG Story 8.gif
iPhone Quiz IG Story 9.gif
iPhone Quiz IG Story 10.gif
Previous

WIRED Twitch